Are you following Scrum rituals to the letter, but failing to get results?

Conventional wisdom says you should follow time-tested Agile practices without deviation for 6 to 12 months before adapting them to your organization’s particular circumstances. But blindly following traditional Scrum and Agile rituals does more harm than good. Rituals will never achieve the outcomes you’re seeking, because they are missing the “Why?”.

Red Pill Coaching is about using the principles of Agile to focus right from the start on what will really work for your organization. It will introduce your teams to a new and typically disturbing understanding of the true nature of Agile thinking. Red Pill Coaching techniques put a spotlight on practical strategies that will fit your circumstances and generate the outcomes your organization is looking for.

The choice is yours. Take the blue pill, and continue what you’re doing now. Try the red pill approach, and help your teams build the world’s best products..

About the Speaker:

Justin Chapman is a Product Coach and Agile thought leader with more than 20 years experience as a leader in software organizations. He has been working with Agile practices and principles since he was introduced to them in 2009 from thought leaders at firms such as ThoughtWorks and Rally Development.  In the past 10 years he has introduced his innovative approach to making Agile practices practical and sticky to firms such as Endurance Group, PayPal, Mastercard, QuickBase, and Carbonite, and made major contributions to the people-centric product approach pioneered at QuickBase.

You may know Justin from his work as a video blogger at Pono Labs. He is also author of the eBook: Learn How To Maximize The Ultimate Competitive Advantage: An Agile Mindset.